Here is the English translation of the report, formatted for a press release or news article:
DUSHANBE — Today, the International Tourism Festival "Navruz — Cultural and Tourism Heritage" took place in the capital’s Iram Park. The event was organized by the Tourism Development Committee and the Executive Body of State Authority of Dushanbe, in cooperation with relevant ministries, committees, and regional administrations.
The grand event was attended by:
Representatives of the Government of the Republic of Tajikistan.
Heads of ministries and departments.
Tourism associations, travel agencies, and service providers.
Artisans and craftsmen from across the republic.
Industry experts and representatives from higher education institutions specializing in tourism.
Residents and guests of the capital.
The festival showcased the vibrant essence of the Tajik people through:
Traditional Folk Crafts: Live demonstrations of local craftsmanship.
Navruz Rituals and Games: Showcases of ancient customs and festive competitions.
National Gastronomy: Preparation of traditional holiday dishes.
National Attire: Displays of traditional Tajik clothing and textiles.
Tourism Services: Presentations of the country’s growing hospitality sector.
During the opening ceremony, representatives of the Government, the leadership of the Tourism Development Committee, and the Dushanbe Mayor’s Office congratulated participants on the International Holiday of Navruz. They emphasized that the festival's primary goal is to present Tajikistan's tourism potential and national culture to the international guests visiting the country during the spring holidays.
Speakers noted that Navruz, with its unique traditions, has become one of Tajikistan’s most significant tourism brands. It plays a vital role in attracting global attention to the rich historical and cultural heritage of the Tajik nation. Thanks to state independence, Navruz is now celebrated with a high level of prestige and grandeur.
The Tourism Development Committee and local travel companies are actively promoting such festivals and traditions via social media and international marketing to increase foreign tourist arrivals.
The event aligns with the Tourism Development Strategy of the Republic of Tajikistan for the period until 2030. Key objectives of this strategy include:
Ensuring the sustainable development of the tourism industry.
Forming and promoting a national brand for tourist sites.
Effective marketing of tourism products.
Protection and rational use of natural and historical-cultural resources.
As a factor in strengthening national identity and patriotism, Navruz enhances Tajikistan’s image on the world stage as a nation with an ancient civilization and immense tourism potential.
The festival concluded with a vibrant cultural and entertainment concert program for all guests and participants.
